Southern Methodist University

Brand Integration & Various Projects

A nationally ranked private university with seven degree-granting schools, SMU is a distinguished center for teaching and research located in the heart of Dallas.

Over the past seven years Utility Design Co. has provided creative solutions for a wide variety of assignments, including the Second Century Campaign logo, Mustang Football Campaign, Centennial Campus Maps and Admission Brochures, just to name a few.


  • Visual Identity Systems

  • Campaign Development

  • Brochures

  • Maps

  • Trademarks/Logos

  • Website Design

  • Merchandise

  • Advertising


“Working with Ray Gallegos, founder and designer of Utility Design Co., has been a rewarding collaboration for me. His talent and innovative ideas bring concepts to life in wonderfully surprising ways. He's first-rate.”

Yolette Garcia - Assistant Dean for External Affairs and Outreach, Annette Caldwell Simmons School of Education and Human Development

     Student Acceptance Package

 

Student Acceptance Package

     Centennial Campus Map - George W. Bush Presidential Library and Museum Inauguration

 

Centennial Campus Map - George W. Bush Presidential Library and Museum Inauguration

      Summer Studies Campaign

 

Summer Studies Campaign

     Mustang Football Campaign Development

 

Mustang Football Campaign Development

     Academic Brochure

 

Academic Brochure

     Centennial Campus Map

 

Centennial Campus Map

     Student Search Brochure

 

Student Search Brochure

  Undergraduate Admission Travel Piece

Undergraduate Admission Travel Piece