When the The Bobby B. Lyle School of Engineering at SMU launched
the Hunter and Stephanie Hunt Institute for Engineering and
Humanity, they asked UTILITY to develop communication elements that
helped define and strengthen their introductory message.
In collaboration with the Integrated Marketing Group at SMU,
UTILITY was able introduce a visual direction that was an extension
of the Lyle School campaign but focused enough to align with the
unique mission of the institute. View the work.
About the Institute
The Hunter and Stephanie Hunt Institute for Engineering
and Humanity aims to shift the foundation of poverty through action
and empowerment, not charity. The Hunt Institute strives to bring
together the most talented minds from fields including engineering,
science, business, international development and global economics,
and combine their efforts with market forces to improve the
standard of living for those living in extreme poverty. They focus
on access to clean water; creating affordable shelter, including
design justice for the marginalized; hygiene education and
promotion; access to energy; and meeting basic infrastructure
needs.