Utility

 
Awareness

Creating Awareness

In collaboration with the Integrated Marketing Group at Southern Methodist University, Dallas-based firm UTILITY was asked to develop an identity, information graphics, posters and emergency notification cards for the new SMU AWARE Campaign.

In view of on-campus emergencies around the country, SMU hopes to better educate their campus on emergency responses. The campaign is designed to remind the campus community about emergency procedures as well integrate the communication between students, parents, faculty and law enforcement agencies. View the work.