Fort Worth Convention and Visitors Bureau


The Board of Directors of the Fort Worth Convention & Visitors Bureau unanimously approved this logo in 2015 to update, modernize and enhance the identity of the organization and its efforts. The contemporary, sans serif typeface reflects the city’s growth as a vibrant urban center. The icon preserves the western heritage as the most recognizable aspect of Fort Worth’s identity while presenting it in a clever and artistic representation, further reflecting the growing sophistication of the city.

  • Trademark Design

  • Business Cards

  • Identity Guidelines